Digital Marketing Statistics & Metrics

YouTube & Facebook Topped All Used Social Media Apps in USA, 2017 | comScore

Uncategorized | USA

People download apps every day, but the truth is that many of them are abandoned and some of them are used more than other apps. In terms of the most used apps in the USA, Facebook app dominates all apps especially among smartphone users who aged more than 24 years old. Facebook Messenger and Google search apps are much more likely to be used by users who aged 35-65+ years old.

It worth to be mentioned that, younger users – aged 18-24 years – are more likely to use YouTube app more than any other app, followed by Facebook and then Snapchat.

The Top Social Media Apps | Most Used Apps in USA, 2017 | comScore

A Graph Shows the Top Apps Used in The the USA During 2017.

Comscore Inc.

Market Research

Comscore is a trusted partner for planning, transacting, monitoring and evaluating media across platforms. Comscore is a powerful third-party source for reliable measurement of cross-platform audiences thanks to the used transformative data science and vast audience insights across digital, linear TV, over-the-top (OTT) and theatrical viewership.Comscore helps the world’s leading businesses to make decisions with confidence by understanding consumer behavior across platforms and solving the most complex challenges in the media ecosystem.
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