Digital Marketing News

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YouTube Giving is Preparing for the Giving Week 2018

November 21, 2023 |

Recently, most social media platforms have begun to take responsibility by giving fundraising to charities that adopt specific societal issues and have an impact on humanity through bringing effective features, options, and tools that enable people to donate for issues that matter to them. This week, YouTube mentioned some of YouTube’s biggest creators in a …

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Instagram Activates QR Codes Instead of Nametag Codes to Connect Users Quickly

June 12, 2023 |

Even though no one seems to be interested in QR codes as a fast connection option on social media platforms, it is important for some regions. This week, Instagram has launched new QR codes for its Instagram profiles, simply, the new option is a quick scan option in order to help Instagram users connect with …

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Twitter Updates Alternative Text Descriptions with New On-Image Badge and Expandable Captions

March 10, 2022 |

Nowadays, Twitter is testing some upgrades to its image alt-text descriptions for vision-impaired users, along with a new ‘ALT’ badge being added to images where alternative text descriptions are available, as well as an expanded description window to make them more accessible. As you can see above, the new option will put more special focus …

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LinkedIn Adds New ‘Future of Skills’ Data Tool to Highlight Key Industry Trends

March 9, 2022 |

LinkedIn has launched a new ‘Future of Skills’ interactive tool, Linkedin’s new tool enables you to dig into the latest skills trends for any job role, in order to glean more insight into what employers are looking for, as well as what people are listing on their LinkedIn profiles for each position. As you can …

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Snapchat Will Let Users Update their Username From February 23rd

February 17, 2022 |

One of the most requested updates from Snapchat will finally be released which is the capacity to change your username in the app, without any impact on your friends’ list, Snap code, Snap score, Memories, etc. Based on this sequence, as of February 23rd, all Snapchatters, on iOS and Android, will be able to update …

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Google Adds New Exposure Frequency Controls for CTV Campaigns

February 3, 2022 |

YouTube, with parent company Google, has been working to incorporate more advertising options to enable traditional TV-like ad campaigns, with advanced online audience targeting, tapping into this rising segment and this is because more and more people consume more digital video content on their home TV sets. Actually, YouTube has repeatedly noted that Connected TV …

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Twitter Tests New ‘Articles’ Option, Potentially Enabling Long-Form Posts in the App

February 2, 2022 |

Here is some interesting news! For a long time, Twitter’s been trying to find the best way to enable people to share more expansive comments and thoughts in the app, which many people do already and this is by adding screenshots of notes to their tweets. Actually, back in 2016, when then Twitter CEO Jack …

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Meta Announces Updates to its Ad Campaign Set-Up Process to Better Align with Primary Objectives

December 22, 2021 |

To be honest, it’s a little bit late in the year for major system shifts, however, Meta has snuck in one more update ahead of the holiday break, along with the announcement that it’s making some huge changes to its ad objective listings in Ads Manager, and that’s to simplify and streamline the campaign set-up …

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