Digital Marketing News


Twitter Updates Alternative Text Descriptions with New On-Image Badge and Expandable Captions

March 10, 2022 |

Nowadays, Twitter is testing some upgrades to its image alt-text descriptions for vision-impaired users, along with a new ‘ALT’ badge being added to images where alternative text descriptions are available, as well as an expanded description window to make them more accessible. As you can see above, the new option will put more special focus …


LinkedIn Adds New ‘Future of Skills’ Data Tool to Highlight Key Industry Trends

March 9, 2022 |

LinkedIn has launched a new ‘Future of Skills’ interactive tool, Linkedin’s new tool enables you to dig into the latest skills trends for any job role, in order to glean more insight into what employers are looking for, as well as what people are listing on their LinkedIn profiles for each position. As you can …


Snapchat Will Let Users Update their Username From February 23rd

February 17, 2022 |

One of the most requested updates from Snapchat will finally be released which is the capacity to change your username in the app, without any impact on your friends’ list, Snap code, Snap score, Memories, etc. Based on this sequence, as of February 23rd, all Snapchatters, on iOS and Android, will be able to update …


Google Adds New Exposure Frequency Controls for CTV Campaigns

February 3, 2022 |

YouTube, with parent company Google, has been working to incorporate more advertising options to enable traditional TV-like ad campaigns, with advanced online audience targeting, tapping into this rising segment and this is because more and more people consume more digital video content on their home TV sets. Actually, YouTube has repeatedly noted that Connected TV …


Twitter Tests New ‘Articles’ Option, Potentially Enabling Long-Form Posts in the App

February 2, 2022 |

Here is some interesting news! For a long time, Twitter’s been trying to find the best way to enable people to share more expansive comments and thoughts in the app, which many people do already and this is by adding screenshots of notes to their tweets. Actually, back in 2016, when then Twitter CEO Jack …


Meta Announces Updates to its Ad Campaign Set-Up Process to Better Align with Primary Objectives

December 22, 2021 |

To be honest, it’s a little bit late in the year for major system shifts, however, Meta has snuck in one more update ahead of the holiday break, along with the announcement that it’s making some huge changes to its ad objective listings in Ads Manager, and that’s to simplify and streamline the campaign set-up …


Clubhouse Launches Saved Replays, Unveils New App Icon

December 22, 2021 |

Ahead of the holiday break, Clubhouse has snuck in one last update; with a new “Saved Replays” option which will make users save the audio from recorded Clubhouse chats to listen to at a later stage. More About Clubhouse’s “Saved Replays” In the following screenshot, posted by app researcher Jane Manchun Wong, you’ll be able …


TikTok Tests New ‘Re-Post’ Option to Boost Distribution of Clips

December 21, 2021 |

Currently, TikTok is testing a new ‘Repost’ option with some users which enables them to re-share TikTok clips to their followers, along with the re-posted clip then displayed in their connections’ feeds. As shown in the following screenshot, posted by user Kev Adriano (and shared by Matt Navarra) some users can now see a new …


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