RESEARCHES

2018 Digital Marketing Plans | Ascend2

To achieve your marketing objectives, you need, for sure, to set an effective digital marketing plan contains a series of working tactics. Take a quick glance at the below points to be able to build your upcoming digital marketing plan based on the prior experiences of surveyed marketing influencers: Increasing lead generation and increasing sales …

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The Digital Shopper: Insights Into Today’s Most Connected Customers, 2018 | Field Agent

“Digital Shoppers” are the most connected type of shoppers who purchase “everyday” items like groceries and household consumables online. Such kind of shoppers relies on e-commerce to satisfy many of their daily needs. Take a sneak peek at the top line findings of the digital shoppers in the US and some other countries: An Overview of …

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UPS Pulse of the Online Shopper: Global Study, April 2018 | UPS

Online shopping across all regions is booming in alignment with the key role of smartphones. Driving this uplift is a desire to find better prices and unique products with more choices, control and convenience. Find out a deep insight into online shoppers’ behaviors and preferences from 6 regions including the US, Asia, Europe, Canada, Mexico …

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Australian B2B Marketing Research, 2018 | Green Hat & ADMA

In 2018, Australian B2B marketers are focusing on customer experience, personalization and increasingly segmented audiences with 95% of them see “Customer Experience” as a significant challenge. They’re also planning to invest more in content development. Get a deep look at the state of B2B marketing in Australia to effectively cut through the noise in such a …

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Facebook Comes to Life at Ramadan – 2017 | Facebook IQ

Facebook is the place where millions of people come to share their Ramadan experiences and find inspiration. And Ramadan time is also a unique opportunity for brands to engage a large audience, drive actions, by acting on the insights and data about the users and their usage of the largest social network, i.e. Facebook. Ground …

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Make the Most of Your Marketing in the Middle East During Ramadan 2018 | Criteo

“Ramadan” is the most special month in the Middle East region, also marks the most unique time of the year for retailers and brands. During these thirty days, marketers soar their marketing activities as a result of the increasing consumption. So, in a way to make the best during the sober month, read the below …

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Make the Most of Your Marketing in Turkey During Ramadan 2018 | Criteo

“Ramadan” just like Christmas has become a season of increased consumerism and shopping. In Turkey, This holy month has its significant impact on retail sales and travel sales too. But what’s the effect of Ramadan on both retail and travel sales, when are the peak sales periods, what are the top performing retail sub-verticals, and …

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Market Report – The Profile and Activities of Digital Consumers Within USA, 2017 | GlobalWebIndex

Year over year, more and more Americans become connected to the internet than ever before, although the differences between those with use and those without. Just as with differences in use, variation in the ways that Americans were connecting online and also the frequency of their use remained prevalent as well. Explore all you need …

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Snap Inc. Q1 2018 Earnings Report | Snap

In its Q1 2018 earnings report, Snapchat has just had its slowest user growth rate ever with only 191 million Daily Active Users (DAUs). That’s up from its 187 million users, and a growth rate 2.13%. Find out more about what Snap reported in its first-quarter earnings report: Revenue: $ 230,666 million vs. 149,648 million …

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Twitter Earnings Report, Q1 2018 | Twitter

Following the announcement that it was profitable in Q4 2017 earning report for the first time in 4 years, Twitter Inc. has released surprisingly positive earnings for Q1 2018 with more profits predicted in the future. Here are the Twitter’s second-straight profitable quarter main highlights: Average Monthly Active Users (MAUs): 336 million, up 3% year-over-year. Average …

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