Digital marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing.

The Ultimate Guide to Digital Marketing is full of insights and strategy for business owners, marketing professionals, students, and anyone else looking to hone their current skills and get up to speed on the latest in digital marketing.

What Are the Benefits of Digital Marketing?

Having a strong digital presence will help you in multiple ways:

• It will make it easier to create awareness and engagement both before and after the sale.
• It will help you convert new buyers into rabid fans who buy more and more often.
• It will kick start word-of-mouth and social sharing—and all the benefits that come with them.
• It will shorten the buyer’s journey by presenting the right offers at the right time.

A Figure Shows The Digital Marketing Funnel Metrics Flowchart.

The Table of Content of “The Ultimate Guide to Digital Marketing”:

• Chapter 1: Your Digital Marketing Strategy Template.
• Chapter 2: Developing a Content Marketing Strategy.
• Chapter 3: Crafting a Digital Advertising Plan.
• Chapter 4: Understanding Social Media Marketing.
• Chapter 5: Following Email Marketing Best Practices.
• Chapter 6: Designing Your Search Marketing Strategy.
• Chapter 7: Applying Website Analytics to Your Digital Marketing.
• Chapter 8: Leveraging Conversion Rate Optimization to Drive Growth.
• Chapter 9: What’s Next?.

Number of Pages:

• 270 Pages

Pricing:

• Free