Digital Marketing Statistics & Metrics

Ordering Flowers Online Was a New Trend During Valentine’s Day 2017 | Market Track

E-Commerce & Retail | Global

Ordering flowers online during Valentine’s Day was a new trend shaped the holiday in February 2017. Most of the shoppers surveyed planned to purchase flowers online during the upcoming Valentine’s Day, especially who aged 30-39 years (27%).

On the other side of indicator, women were more likely to plan for purchasing gifts for Valentine’s Day than men (59% vs. 55%).

Ordering Flowers Online During Valentine’s Day Was a New Trend in Feb 2017 Market Track

A Graph Shows Rates for a Plan to Buy Gifts & Flowers for Valentine’s Day Across Age and Gender


"Market Track" has joined forces with "InfoScout" to form a new one brand, "Numerator" which is a marketing intelligence firm that brings together omnichannel marketing, merchandising and sales data to make pursuing new possibilities simple for brands, retails and also agency clients.Numerator is considered as the only company in the marketplace to connect omnichannel purchase data and comprehensive path data in order to deliver an unmatched view of the consumer shopping and purchase experience.

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