Digital Marketing Statistics & Metrics

Videos/Motion Graphics is The Most Effective Digital Content Type for Marketing Purposes With a Rate of 44%, 2018 | Ascend2

Digital Marketing | Global

When you delve into the internet properly, it’s insane to think just how much content, and more importantly, how many different content ‘types’ are out there.
Digital content is any content that exists in the form of digital data. Also known as digital media, digital content is stored on digital or analog storage in specific formats. Forms of digital content include information that is digitally broadcast, streamed, or contained in computer files.

Take a glance at the most effective digital content for marketing purposes:

  • Videos/motion graphics is ranked as the most effective digital content type for marketing purposes with a rate of 44%.
  • Webinars/events ranked as the second useful digital content type for marketing purposes with a rate of 43%.
  • Research/eBooks comes at next with a rate of 41%.
The Most Effective Digital Content For Marketing Purposes, 2018

A Graph Shows The Most Effective Digital Content Type For Marketing Purposes, 2018.

Ascend2

Research-Based Marketing

Ascend2 is a team of research and marketing professionals providing Research-Based Marketing exclusively for marketing technology companies and agencies with a proprietary process that allow them to conduct primary research, create content and generate demand that addresses any specific business development needs of marketing solution firms in as little as two weeks at a guaranteed cost per lead.
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