Want to learn more about how to Set Social Media KPIs, Objectives and Key Supporting Messages?

To produce an effective social media strategy, ensure the goals you create will directly contribute to the larger business objectives of your company.

Each Social Media objective you establish must be:

• Specific
• Measurable
• Attainable
• Realistic
• Time-bound.

Learn more about crafting effective goals and key messages for your business in this video, by HootSuite, which will help you ensure that your social strategy complement’s the work being done across your company.

Click here and watch more videos introduced by Hootsuite on the YouTube channel