Digital and Social Media Marketing Tools

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Loom

Video recording, simplified.

Video Production


In the fast-paced modern workplace, Loom offers an innovative way to communicate through video messages, making complex ideas simpler to share.

Loom is a free screen and video recording software. It’s a new kind of work communication tool that helps you get your message across through instantly shareable video.

Here’s why Loom is an essential tool for teams and individuals:

The Benefits of Loom

  • Asynchronous Video Messaging: Share updates, explain concepts, or give feedback without scheduling live meetings.
  • Time-Saving Communication: Replace lengthy emails and meetings with short, impactful videos.
  • Easy Sharing: Send a link to share videos instantly—no downloads required.
  • Engagement Insights: Monitor viewer activity, comments, and reactions to gauge impact.
  • Accessible Everywhere: Use Loom on your browser, desktop, or mobile device.

The Top Features of Loom

  • Screen and Webcam Recording: Record your screen, voice, and face simultaneously or independently.
  • Editing Tools: Trim, stitch, and edit videos to perfection with easy-to-use tools.
  • Engagement Features: Add comments, emoji reactions, and call-to-action buttons directly on your videos.
  • Custom Branding: Add logos and themes for a professional look (available on Business plans).
  • AI-Powered Features: Utilize tools like filler word removal, auto-summaries, and transcript-based editing (Business + AI).
  • Integration with Tools: Connect seamlessly with Slack, Jira, Google Workspace, and more.

The Pricing Plans of Loom

Loom offers flexible plans tailored to individuals, small teams, and enterprises:

loom pricing plan

Starter Plan

  • Cost: Free
  • Ideal for: Individuals and small projects
  • Features:
    • Up to 25 videos per person
    • 5-minute maximum video length
    • Transcriptions in 50+ languages
    • 720p video quality
    • Comments and reactions
    • Video privacy controls
    • Basic editing tools

Business Plan

  • Cost: $15/user/month (billed annually)
  • Ideal for: Teams requiring advanced communication tools
  • Features:
    • Unlimited videos and recording time
    • 4K video recording
    • Advanced editing (custom thumbnails, stitching, trimming)
    • Custom branding (remove Loom logo)
    • Engagement analytics
    • Password-protected videos
    • Unlimited members per workspace

Business + AI Plan

  • Cost: $20/user/month (billed annually)
  • Ideal for: Teams seeking AI-enhanced features
  • Features:
    • Everything in Business, plus:
    • AI-powered filler word and silence removal
    • Auto-generated titles, summaries, and chapters
    • Transcript-based editing
    • AI workflows and suggestions

Enterprise Plan

  • Cost: Custom pricing
  • Ideal for: Large organizations with advanced security and administrative needs
  • Features:
    • Advanced privacy controls
    • Single Sign-On (SSO) and SCIM
    • Custom onboarding and training
    • Dedicated customer support
    • Data retention policies
    • Salesforce and Zoom integrations

NOTE: All prices are subject to change without prior notice. So, please check the original link for the latest pricing information.

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