Digital and Social Media Marketing Tools

Google PageSpeed Insights is considered to be one of the Google products, which is also considered to be one of its smartest tools that have been developed for developers and webmasters.

Google PageSpeed Insights is a great tool that provides an effective suite of reports on the performance of a page on both mobile and desktop devices and provides suggestions on how that page may be improved.

Additionally, Google PageSpeed Insights (PSI) introduces both lab and field data about a page. Lab data is useful for debugging performance issues, as it is collected in a controlled environment. And, Field data is useful for capturing true, real-world user experience.

Benefits:

• Google PageSpeed Insights helps you discover the performance of your page on both mobile and desktop devices.
• It is also offering you a great suite of suggestions on how that page may be improved.
• PSI provides both lab and field data about a page.
• PSI provides a score which summarizes the page’s performance.
• A score of 90 or above is considered fast, and 50 to 90 is considered average. Below 50 is considered to be slow.
• PSI also classifies field data into 3 buckets, describing experiences deemed fast, average, or slow.
• Generally speaking, fast pages are roughly in the top ~10%, average pages are in the next 40%, and slow pages are in the bottom 50%.
• PSI presents a distribution of these metrics so that developers can understand the range of FCP and FID values for that page or origin.
• This distribution is also split into three categories: Fast, Average, and Slow, denoted with green, orange, and red bars.
• Measure the performance of a web page.
• Get suggestions on how to improve the page’s performance, accessibility, and SEO.
• Learn how to convert the page into a Progressive Web App.

Services & Features:

• Performance score
• Real-World Field Data
• Classifying Fast, Average, Slow
• Lab data
• Audits

Pricing:

• Google PageSpeed Insights is a Free tool.