id
was set in the arguments array for the "Better Ads Sidebar" sidebar. Defaulting to "sidebar-1". Manually set the id
to "sidebar-1" to silence this notice and keep existing sidebar content. Please see Debugging in WordPress for more information. (This message was added in version 4.2.0.) in /home/dmc/public_html/wp-includes/functions.php on line 5865id
was set in the arguments array for the "Better Ads Archives" sidebar. Defaulting to "sidebar-2". Manually set the id
to "sidebar-2" to silence this notice and keep existing sidebar content. Please see Debugging in WordPress for more information. (This message was added in version 4.2.0.) in /home/dmc/public_html/wp-includes/functions.php on line 5865The back-to-school shopping season is the second biggest shopping event of the year next to the holidays. That’s why consumers are bound to spend more and retailers are bound to gain more.
In 2018, RetailMeNot, Inc. surveyed more than 1200 retailers and consumers in a way to gain insights into the back-to-school shopping season in the US. Let’s take a sneak peek at the top line findings:
A Graph Shows the Top Categorie of Back-to-School Shopping Season That Parents/Consumers Plan to Spend in (2018 Vs. 2017)
Data is based on 200 interviews were captured via a 15-minute online survey with senior managers/directors and higher and retailers. As well as, 1,005 interviews were conducted via a 10-minute online survey to parents who will be back-to-school shopping for their children who are under the age of 18.
Additionally, key time-frame data and insights are based on analysis of a subset of the 500,000 offers from 50,000 retailers within the RetailMeNot, Inc. internal data.
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