In 2024, technology and security teams took bold steps, running AI pilots and navigating shifting market trends, gaining critical insights along the way. As we move into 2025, experimentation will persist, but leaders will prioritize applying these lessons. With heightened pressure to demonstrate ROI, some may rush deployments, risking costly missteps, while others will see clear benefits from emerging technologies, gaining momentum for future initiatives.
Our advice for technology and security leaders in 2025: remain ambitious in roadmap planning, yet lean on previous learnings to guide decisions. Stay focused on technologies and use cases that truly drive business value.
With IT systems growing increasingly complex, over 50% of technology leaders will find their tech debt reaching moderate to high severity by 2025. This figure is expected to rise to 75% by 2026, fueled by AI-supportive solutions. To manage this rising tech debt, leaders will turn to AIOps platforms, which provide context-aware data, enable automatic incident resolution, and improve outcomes. However, success in AIOps requires cultivating the right culture, data, architecture, and security practices to fully realize its benefits.
While AI is improving customer experience, and productivity, and creating new revenue channels, an AI “reset” is underway. What were once experimental use cases are now standard in business software, and leaders recognize that AI ROI may take longer than expected. Forrester’s Q2 AI Pulse Survey, 2024, revealed 49% of US generative AI decision-makers expect ROI within one to three years, and 44% within three to five years. Leaders must set a solid strategy that aligns with business goals, leveraging company-specific data and expertise to balance short- and long-term ROI.
TuringBots, AI-powered tools for software development, are gaining traction. Forrester’s 2024 Developer Survey shows 24% of executives plan to implement AI across the software development lifecycle in the next 12 months. Key advances, such as Google Gemini’s multimodal models and expanded context windows, allow TuringBots to extend beyond code and test creation, generating requirements documents, scaling feedback analysis, and automating infrastructure, significantly speeding up development.
Enforcement of the EU AI Act for prohibited AI use cases is set to start with private action in February 2025, expanding to general-purpose AI (GPAI) models (like generative AI) by June 2025. With the EU AI Office and data protection authorities collaborating on GPAI oversight, the first fine against a GPAI provider for non-compliance is expected in 2025. Although the Act focuses on GPAI providers with requirements like transparency on training sources and model evaluation results, it also links compliance obligations across AI stakeholders. As companies adopt diverse genAI models, they must carefully vet providers and gather documentation to mitigate third-party risks and avoid potential fines.
Dive deep into Forrester’s 2025 Technology Predictions report to uncover the latest insights on AI, AIOps, data unification, and regulatory shifts shaping the tech landscape. Discover how to streamline your roadmap, prepare for new compliance standards, and drive sustainable growth in a fast-evolving market. Gain the knowledge you need to lead with confidence—download the report now.
Related report: Predictions 2025: B2B Marketing & Sales | Forrester
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