A lot of things in the marketing, eCommerce, and retail industry have changed due to the COVID-19 pandemic. More companies have started to work from home, shifting eCommerce, changing audiences, providing new discounts, and moving services online. In light of that, marketers can take advantage of working remotely and sharpen their data-driven insights that make …
Content management is crucial for your firm as it helps you to increase efficiency, improve SEO ranking, besides developing a content marketing strategy by optimizing your meta descriptions. There are more benefits of content management. In light of that, you need to be aware of Content strategy as it is one of the main things …
As social media has become a necessary part of everyone’s life, it is crucial to know how consumers around the world are interacting and engaging with the digital content, and which devices do they use the most. Get a closer look at the device trends in 2020 in this report as it covers the following: …
Knowing your target audience is a part of your campaign success, females are an important target audience, marketing to mothers is challenging because they represent a very diverse and large group, which means the approach of ” a one size fits all” won’t help. In light of that, this report sheds the light on mothers, …
After declaring that COVID-19 is a global pandemic, industries, businesses, and economies are affected by it, some had the chance to take advantage of it, and others could not. However, this report is to gain a better view and understanding of how organizations are approaching the radical changes to business as usual brought about by …
The world is facing a crisis nowadays due to the swift spread of COVID-19. It is obvious that there are a lot of industries and economies have been affected by COVID-19. There have been a lot of changes in our lives, students started remote learning as well as workers who started to work from home. …
Looking back at most innovations in our lives we can see that they all have a human side, and this is not new, obviously, innovations make people’s lives easier, more efficient, and definitely more enjoyable. Starting with the invention of the wheel to the smartphone you have, what actually inspires innovation is getting feedback from …
As a marketer, one of your main goals is to reach your target audience and to make them familiar with your product/service. The basis on that, content creation plays a vital role because when you create content you provide important information to your audience besides attracting potential customers to your website and increasing engagement. B2C …
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