Millennials are an essential ingredient in the development of e-commerce. Having grown up socializing and shopping online, the use of this e-commerce generation will continue to grow along with their discretionary income. Although millennials do not like pop-up publicity, the graphics are very effective at capturing their attention and will repeatedly visit a website that …
Online shopping is a form of e-commerce which permits consumers to directly purchase goods or services from a seller by using the Internet. It is a form of electronic commerce where consumers can directly buy goods or services from a seller over the internet without an intermediary service. Online Shopping becomes more popular in people’s …
Online shopping or marketing is the use of technology for better marketing performance. Retailers are devising strategies to meet the demand of online shoppers; they are busy in studying consumer behavior in the field of online shopping. Retailers are continuously studying the factors that influence the consumer’s attitudes and behaviors towards online shopping. Consumer’s attitude …
E-commerce offers many ways that retailers can reach consumers and conduct business without the need for a brick-and-mortar storefront. Online retailers can increase their sales and profits faster than a brick and mortar establishment because selling online offers the advantage of being open twenty-four hours a day, seven days a week. Selling online also allows …
Most e-commerce stores provide customers with accounts that store personal information, financial data and purchase history. Perpetrators often hack into these accounts through phishing schemes. In one of the most common tactics, fraudsters send emails to trick customers into revealing usernames and passwords. They then log into your customers’ accounts, change the passwords and make …
PPRO has launched its latest addition to the 2018/2019 regional payments and e-commerce reports which focuses on ECentral and Southern America (CA/SA). This report will bring you a glimpse into the trends of the region and allow one to grasp the current economic and e-commerce landscapes. The report includes the newest facts and figures for 6 …
Shoppers in the US spend billions on fertilizer, lawn mowers, weed-killer, and all the other kit necessary to create and maintain a beautiful yard/garden. Lawn and garden season is about to bloom. Soon, U.S. gardens will be full of sweet-smelling flowers; yards will be full of green and fresh grass. In turn. lawn and garden …
A recent study showed that 87% of all consumer spending in the US still occurs offline, but digital plays an important role in consumers’ offline purchase decisions. 39% of digital consumers visited a brand’s website, while 36% read customer reviews, and 33% attempted to price match the product online, with 32% finding the brand on …
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