In 2018, US consumers indicate their average holiday spend will increase from US$1,226 to US$1,536 per consumer. 78% of them plan to spend more or the same amount as they did last year. In the other side, retailers do great efforts this year to influence shoppers’ venue choice and purchase decisions with the right offerings …
A new poll conducted by Periscope on 2500 consumers from the US, UK, Germany and Canada to better understand changing consumer attitudes to Black Friday and explore how they plan to shop for the 2018 holiday season, what they intend to buy, how much they anticipate spending, and whether they’ll be heading in-store or online …
A survey conducted by PWC on more than 1000 Canadian consumers revealed that there will be a slight increase in holiday spending make the average holiday spending reach CA$1.563 each (up 3.7%). While the vast majority of Canadian consumers (58%) claimed that they’ll spend the same during the 2018 holiday season, only a quarter will …
The majority of US consumers (84%) plan to spend the same or more this holiday as they did last year. They’re willing to spend an average of $1,250 each this holiday on gifts, travel, and entertainment, an increase of 5% over last year. Read more insights into US consumers’ behavior and how they’ll shop, what …
This year, the holiday season is in full swing so retailers and brands anticipate a strong turnout from consumers, and they are refining their marketing tactics to grab shopper consideration and drive sales. Honed your marketing strategy with fresh insights into when, where and how US consumers are shopping and what retailers can do to …
In 2017, Black Friday and Cyber Monday was the most profitable holiday seasons ever. In 2018, Criteo expects to see more of the same. So, based on an analysis of how people shopped in 2017, and what to look forward to in 2018, here’s what we expect to happen in 2018ز In 2017, there was …
Conducted in partnership with Socratic Technologies, Worldpay has conducted a survey on over 1000 consumers to understand their shopping behavior and preference during their holiday shopping season 2018. The respondents varied from males, females, Gen Z, Millennials, Gen X, Baby Boomers, and also Retirees. Snapshot of the Holiday Shopping Insights in 2018: 76% of consumers plan …
Yet another holiday-shopping season is upon us and it’s a highly tracked season for retailers to compete and win the game. So, retailers need to know insights into the shopping time spent and role of computer and mobile, what are the most preferred retailers, how is the consumer adopting online shopping, what product categories are …
COPYRIGHTS DIGITAL MARKETING COMMUNITY 2019
