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Muslim Business Traveler Insights | MasterCard | Digital Marketing Community

Digital Marketing Researches & Reports

Muslim Business Traveler Insights 2016 | MasterCard & CrescentRating

Consumer Behavior | Global

The Muslim population is growing rapidly and is expected to reach 26% of the world’s population by 2030. So as a result, Muslims represent a huge market should be targeted and get benefit from.

  • There were 117 million international Muslim visitor arrivals in 2015 and this is predicted to reach 168 million by 2020.
  • Leisure is the key reason for Muslims’ traveling, 75% of Muslim travel is for leisure, 10% is for religious travel such as Hajj and Umrah.
  • Most of the business trips (41%) are 3 to 4 days long, while the typical business trip is 5 to 6 days long.
  • 69% of travelers surveyed said that they sometimes combined business and leisure travel.
  • Safety, security & religious tolerance are the key concern of business travelers of the country they are planning to visit.
  • About 1 in 7 business travelers avoid traveling during the Muslim month of fasting (Ramadan).
  • In terms of finding information, 88% of business travelers depend mainly on online research when planning their trips.
  • More than 50% of business travelers are making their own air tickets book and more than 60% of them are making their own accommodation.

Muslim Business Traveler Insights 2016, MasterCard & CrescentRating

Mastercard

Financial Services

Mastercard (NYSE: MA), is a technology company in the global payments industry.  Mastercard's global payments processing network connects consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories.  The company products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone.

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