How concerned are consumers in the UK about cybersecurity and privacy risks in terms of healthcare data? Do they believe companies and the government are doing enough to protect their personal healthcare information? Do they feel they are in control of their digital healthcare data secure? And what does it take to win their trust? All these are questions reflects the key findings revealed in the Accenture Consulting study. So, let’s take a sneak peek at the top line findings:

• English consumers are more likely to trust their physicians (84%), labs (80%), and hospitals (79%) more than trust the government or tech companies (59%) to keep their digital healthcare data secure.
• 69% of English consumers have at least some confidence in the digital data security measures taken by their providers, compared to 46% data security measures taken by their health App/device companies.
• 82% of English consumers have experienced a breach of their digital healthcare data, with 70% of them had some type of medical information breached.
• Among those who have experienced a breach, 95% indicated that the company holding their data took some action.
• 68% of those who experienced a breach indicated that the breach was handled very or somewhat well.

A Graph Shows the Confidence Degree in Security Measures to Protect Privacy and Security of Health Data in the UK – 2017

Methodology:

Data were driven from 7,580 consumers, ages 18+ across seven countries: Australia (1,000), Brazil (1,000), England (1,000), Norway (800), Saudi Arabia (850), Singapore (930) and the United States (2,000). The seven-country survey was conducted between November 2016 and January 2017. (The US survey was conducted online between and November 15-28, 2016)