Tag: YouTube

YouTube undoubtedly is the “go-to” platform when it comes to video content. This is a platform that is used by both big and small brands to improve their video content strategy. So, you need to be up-to-date with the YouTube Trends 2020. With the cut-throat competition, these days where all these creators want their content …

YouTube shared an update on its work to reduce the spread of content that it terms “borderline” and also likens to “harmful misinformation” — videos that aren’t punishable per its Community Guidelines but brush up close to the line, such as conspiracy theories. While other content categories like music and entertainment are served according to …

Do you know that the average rate of shopping cart abandonment sits at 68%? Well, the key question which is confusing marketers is how they can keep customers hooked and assure more revenue for their business? Read the strategies of how to turn browsers into buyers, leverage social proof for increased sales, and use customer …

YouTube CEO Susan Wojcicki was recently called onto stage to answer tough questions from the creator community at the platform’s first-ever Gaming Creator Summit. One hundred creators from around the world gathered at the end of October in Palm Springs for the three-day event.  YouTube’s creator summits are invite-only and the platform doesn’t generally release …

YouTube is rolling out a new homepage format. The new format will include bigger thumbnails, a move that frustrated people when the company first tested the new design earlier this year in August. However, we should keep in mind that the update is only available for the Desktop and Tablet apps. This means that you …

Google is enhancing the placement and visibility of Shopping ads on YouTube, the company announced Tuesday. In addition, Showcase Shopping ads are also appearing in other placements and opening up to more categories. Finally, sitelinks are coming to TrueView for action ads.   This lets brands advertise their products and services right in the YouTube …

AdStage has released its Paid Media Benchmark Report Q3 2019. This is the inaugural report in a quarterly series aimed at benchmarking key metrics across social media advertising platforms. This edition of the report contains key data from over 7.3 billion impressions and almost 80 million clicks powered by the AdStage platform. You’ll gain insights …

Google has introduced several new privacy features for Cybersecurity Awareness Month that give users ways to control their data privacy on Maps, YouTube, and Google Assistant. Google Maps incognito mode The company announced that Google Maps will now feature an incognito mode, which is set to launch on Android sometime this month, and on iOS …