When it comes to innovation and marketing strategy, beauty brands are leading the way. The beauty industry is transforming by embracing personalization, augmented reality (AR), and virtual reality (VR) to acquire new customers and grow long-term relationships. It worth to be mentioned that, the Euromonitor International reports that global spending on personal care and beauty …
If you want your social media strategy to be successful, you need to keep up to date with the latest trends. In a previous article, we took an overview on Facebook, Instagram and Twitter reports which analyzing users behavior and which topics and events that matter them the most during 2018. In this article, we will review a …
Half of all online shoppers worldwide use smartphones to complete payment at a brick-and-mortar store, either through customized orders in advance, in-store apps, or a mobile payment platform at checkout. Take a sneak peek at the top insights into the shopping behavior of over 22,000 consumers in 27 territories across the globe surveyed by PWC: Online …
In fact, more than half of consumer’s long for the day when they can replace their smartphone with a wearable solution that has all smartphone functionality through augmented reality and hologram interfaces. AR/VR is evolving into a range of different use cases and device form factor will most likely play a role in their adoption. Consumers …
The consumer nature is dynamic and that affects the future of retail, which is now about much more than just online shopping. On another side, technology such as connected home devices, virtual & augmented reality, streaming T.V services, voice ordering and drones have made digital shopping easier and more integrated into everyday life. 46% of US …
Online video consumption is rising year over year, especially that the video views are increasing with the growth of video calls, online gaming and live broadcasts, besides the VR (virtual reality) which is currently the fastest growing form of video traffic. Take a sneak peek of the top line findings of the market & consumers and gain an …
Smartphone plays an essential role in digital commerce; 65% of consumers in the UK using their phone to order food or purchase non-essential items. More than 1 in 5 do so on a weekly basis. Find out how mobile devices are impacting the retail shopping experience for both consumers and high street brands: 98% of …
Retailers are trying to adopt various techniques to serve their business trends as part of this commitment to an easy, fun and valuable experience. 28% of retailers surveyed consider engaging audiences through virtual or augmented reality is the most exciting prospect for 2020. Utilizing artificial intelligence/bots to drive campaigns and experiences ranked at the second …