While convenient and efficient for the consumer, video creative marketing provides marketers with an attractive, versatile, and extremely shareable medium to reach their audiences, and this case study is one representation of video creative power. A data info-graph by Impact shows the extent of effect video marketing has. 3Q Digital were able to harness the …
Facebook video ads are on of the best ways to ensure people remember your brand and come back to your site. Video isn’t just trending on Facebook, it’s a strategy that works to engage and convert website visitors. In order to push leads down the funnel in email marketing campaigns, and to fuel engagement across …
Online video is growing exponentially, with over 4 billion videos viewed daily. If you use YouTube for your business, you can easily reach your audience, both by creating videos and advertising on other people’s videos. Small businesses must continually think of ways to get products and services in front of as many people as possible. Doing …
Advertising is an ever changing industry, considering how fast technology is moving but also how fast people’s attention spans are changing. As such, Snapchat has opted in a new advertising service for companies looking to advertise on their platform. Originally, Snapchat allowed marketers to have a 10 second video for their advertising commercials. But according …
It looks like new Facebook tools are coming for video creators. The announcement was made at this year’s International Broadcasting Convention (IBC). Facebook is providing Publishers with more video tools to use with Watch Party and Creator Studio. In addition to some enhancements to live video broadcasting. Facebook Live Publishers now can make use of …
At Vidcon, YouTube announced it would be adding new monetization options for creators to make money from their content. Most of the options are pretty similar to what other platforms have done before, but they could still solve issues YouTubers have been facing for some time now. YouTube may be the go-to platform for watching …
Video is key for B2B marketers, as it’s a dynamic way to engage buyers because it showcases your company’s big ideas. It also makes complex ideas simpler for buyers to understand and helps establish emotional connections and empathy better than any other medium. Video packs a lot of information into a small but eye-catching package. …
Video is a powerful medium that allows companies/brands to make a human connection and tell their company/brand story in a format that is easily accessible to their audience, and tells customers who they are and how they can help them. It is an undeniable fact that people of all ages like to watch videos. Videos …