Every year we witness new social media trends, and in this report, we will know more about social media trends in 2022! We can see that since 2020, TikTok continues its impressive growth and the number of consumers using TikTok has grown by 32%. Not only that but also, compared to 2020, people in North …
TikTok has published a new report that looks at how families connect via TikTok clips, also, how TikTok holds appeal to all ages, who are engaging via #FamilyTok and related hashtags. In light of this, Tiktok explains: “From endearing toddlers with big attitudes to grandmas with hilarious one-liners, TikTok transcends generations and brings families together …
Even though TikTok is primarily the domain of younger audiences, older users are also becoming increasingly active on the platform, according to recently published insight from TikTok. In a pitch to marketers on the potential of the platform for reaching parents, TikTok has shared some new data on how older people are using the platform …
Recently, Instagram has become the best social media platform for brand advocacy, while the social media platform TikTok, despite the (positive and negative) hype, is some way behind still. According to the apps and social media usage insights in 2020, Instagram is increasing its share of users across all countries and is now the second …
One of the most social media platforms used nowadays is TikTok. Its usage has definitely increased due to the COVID-19 lockdown. The key TikTok stats reports that there are 800 million active users worldwide who use TikTok, besides it is ranked as the topmost downloaded application in Apple’s iOS app store for Q1 2019, with …
Millennials, the generation born between 1980 – 2000, represent a segment that is a significant contributor to the economy, has strong social influence and high banking potential, millennials are born in a time when information is instantly available, which has changed their outlook drastically compared to other generations. They have grown up with digital devices …
The use of social media has risen steadily in recent decades and has been largely a ‘south to north’ phenomenon, with 98% of digital consumers worldwide are social media users, and adoption is high even among 55-64s (94%). They spend an average of 2 hours 22 minutes daily on social networks and messaging. GlobalWebIndex Social …
For the first time, MarketingProfs has launched its one-of-a-kind study looks deeply into what makes today’s marketers tick and what some of the happiest and most successful marketers are doing to stay at the top of their game. The study assesses the overall satisfaction of today’s marketer as measured by six factors: learning mindset, intention, …