Tag: Social Video Marketing

It is known that video content has always been a highly engaging part of the Facebook experience. However, the questions remain, how many pages have included videos in their digital strategy? What’s the ideal video length for greater engagement? Who goes live on Facebook? The answer is within over 10.5 million video posts which answer …

Content is highly important to marketers when they are looking forward to communicating and engaging with their target audience. There are some forms of content such as pictures, written content, and videos. Video marketing is beneficial and effective for the consumer, not only that but it also provides marketers a shareable, attractive, and versatile medium …

Today billions of people use social media platforms, and as these numbers continue to rise, companies increasingly rely on social channels to effectively reach their audiences, video is useful for more than entertainment, too. Video on landing pages is capable of increasing conversion rates, and the mere mention of the word “video” in an email …

More and more brands are leveraging video content to grow their businesses and increase online reach, and it works. According to eMarketer, the US social network video ad spending is projected to reach $9.82B in 2019. Half of marketers are planning to increase their budget in digital video. It is worth to be mentioned that, …

Video offers an extremely rich, engaging, and stimulating experience for viewers. With the increased availability of bandwidth and improvements in video technology, people have started watching and sharing videos on a scale never seen before. From music videos to funny clips of animals to reviews, how-to videos, exciting commercials, and movie trailers, users are turning …

Live streaming services are growing in popularity on Facebook, Instagram, and other popular social media channels, live streaming encourages more audience engagement and retains viewers as the prerecorded video or even much more. As consumers are savvier with their purchases, they are spending a good chunk of time to decide to buy a particular product …

Video content is a necessary part of the digital marketing mix, videos are powerful because they can have a strong emotional effect on viewers. It’s no secret that funny, shocking, amazing, and inspirational videos do particularly well online. Video is the ideal tool for experiential marketing giving viewers the chance to experience something alongside the …

Facebook and YouTube dominate this landscape, as the notable majorities of the Internet users are using each of these sites. At the same time, the video-sharing site YouTube which contains a variety of social functions, even if it is not a traditional social media platform it is now used by almost all of the social video viewers. Take …