The majority of Indian marketers surveyed reported that social media marketing is better in achieving brand awareness with a rate of 73% and driving engagement with a rate of 67%. Increasing traffic (58%) and generating leads (51%) ranked next of benefits that social media marketing practices achieved.
Most of the companies are planning to increase their budgets for some of the digital marketing channels or disciplines in 2017. The highest rate of companies (62%) planning to increase their coming budget on mobile marketing, because they know it is likely to yield tangible results. Personalization, email marketing, and social media marketing almost have …
Facebook ad targeting allows marketers to carefully select the audience. It’s a powerful way for Facebook advertisers to hyper-target very specific groups, but Ad targeting can also be overwhelming because there are so many options to choose from. This infographic brings clarity to the ad targeting choices by breaking them down into 5 categories: 1. …
Posting at the best times will help you get more traffic, more engagement, and more followers. Here is compiling data from 16 studies to know the best times and days to reach the audience on Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Google+: Post on Facebook on Sunday at 9 am and on Saturday at 3 …
It’s 2017, where social media is a huge part of our daily lives. Changes in social media happen almost daily, with each social network working to increase usage and engagement on its platform every day. For B2B brands and organizations, it’s an easy and effective way to get your message and products out to a …
There is no doubt that using Facebook for businesses became an essential tool for achieving goals. There is an average of 845,086 active Facebook dark posts for businesses page likes, and an average 592,797 boosting posts of Facebook page likes for business. Read what written below and identify the spend and performance of Facebook ads, …
Retailers nowadays strive to strike the right balance between meeting customer requirements, while also keeping an eye on consumer technology trends which will help them shape the future. A survey based on a sample of 500 retail respondents in EMEA was conducted to recognize how the retail sector is transforming itself in the digital era. …
Social media is one of the most effective communication and advertising channels. Marketers are doing their best to reach the right audience with highly targeted ads on social media, but it’s usually not that easy! Here is a full guide by Udacity to determine which platform is right for your message and your audience. This …