Tag: Social Media Marketing Objectives

Needing to penetrate new markets is not an easy endeavor. It typically comes in the picture when you are marketing and selling products in a saturated and highly competitive market. Strategizing how to penetrate new markets is essential when you are looking at the product market expansion grid. Since the current market is probably challenging …

There’s no doubt social media marketing is working for businesses of all types, But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy as it seems to be, and that has led them to shed social media marketing altogether. However, the fact of the matter …

Marketing goals can also be quantitative translations that fit with your company’s financial objectives, stated in marketing terms. Every business has its own challenges and opportunities on social, and every social network is a unique and ever-evolving ecosystem. Here’s what is the primary goals for marketers on Instagram. 29% of surveyed marketers mentioned that they are using Instagram to increase …

Content marketing is a form of marketing focused on creating, publishing, and distributing content to a targeted audience online. It is often used by businesses in order to attract attention and expand their customer base. Take a glance at the top used social media platforms by technology marketers: Linkedin is ranked as the most used platform by surveyed marketers with …

When creating marketing campaigns using social media, it’s important to understand who your audience is. When targeting multiple nations, there are several challenges to plan for. One of them is that not everyone who finds your social media pages will speak your language, or be able to relate to your region’s latest trends. Get a …

The last decade has seen an explosion in delivering and managing healthcare. Many innovations have been made possible due to the breakthrough in the field of software sciences and other technologies. Find out more about the state of digital marketing in healthcare in 2017: Websites were the top digital marketing method used at the hospitals’ …

The majority of Indian marketers surveyed reported that social media marketing is better in achieving brand awareness with a rate of 73% and driving engagement with a rate of 67%. Increasing traffic (58%) and generating leads (51%) ranked next of benefits that social media marketing practices achieved.

Sizing images correctly for social media is no simple task. Even just among your Facebook marketing, photo dimensions from cover photos, to timeline images, to profile pictures and other social media assets. Here is an ultimate guide for social media image sizes, aiming to help the designers while selecting visual content for their social channels …