Tag: Social Media Data

Snapchat is growing again. The platform has released its latest earning report for Q3 2019, showing increases in both users and revenue, and beating all market estimates. ِAccording to the report, Snapchat earned $446 million in revenue, which is up a whopping 50% year-over-year, with an EPS loss of $0.04, beating Wall Street’s expectations of …

Social media analytics is the practice of gathering data from social media websites and analyzing that data using social media analytics tools to make business decisions. The most common use of social media analytics is to mine customer sentiment to support marketing and customer service activities. It does make sense that the social marketers mentioned that they couldn’t do their jobs without social media management and …

67% of Americans get at least some of their news on social media. Here are some of their demographics according to each social media platform: Females are more likely to depend on Facebook, Snapchat and Instagram to get news than males. Males depend more on LinkedIn, YouTube and Twitter respectively for the same purpose. The younger generation …