Introduction This e-book draws inspiration from the timeless classic A Technique For Producing Ideas by James Webb Young. Originally delivered as a lecture in the late 1930s, the book outlines a straightforward five-step process for generating ideas. While some may find the method too simple, industry veterans like Tom Christmann, Catch+Release ECD, and a 30-year …
Pixelmoon8 is a creative branding and digital agency based in Dubai, the UAE. Pixelmoon8 comprises a team of creative directors, brand strategists, and maverick designers. It’s a world of words, pictures, and experiences. With Pixelmoon8, you will understand local and global brands better, as they share brand trivia, and break down brand campaigns. “Only an …
There is a huge number of active users on social media platforms, every month, there are over two billion active users on Facebook, one billion on Instagram, and 365 million on Twitter worldwide. Moreover, in the U.S. alone, 77% of the population has a social media account of some kind. Because of these huge numbers, …
They are a premier production company based out of New York and Los Angeles. Over the years they have partnered with brands and advertising agencies to produce content for TV and social media. Little know secret: while working with international brands and agencies, the time-difference transforms all of them into non-threatening, highly-caffeinated midnight owls. So …
E2webservices is a digital marketing agency in India, it offers ROI focused web solutions and digital marketing services to clients spread all across the globe. They understand the difference between the requirements of a start-up venture and that of a large scale well-established enterprise. They provide 360-degree digital marketing services which include SEO, content marketing, …
Ad targeting is an advertisement technique where advertisements are placed in specific areas to increase visibility and “clickability” or to give tailor-made ads based on the user’s past behaviors and preferences. Targeted ads are meant to reach certain customers based on demographics, psychographics, behavior and other second-order activities that are learned usually through data exhaust …
How do we plan and execute, measure and analyze our digital marketing campaigns? That’s an impossible question to answer with a single solution. Creating your marketing strategy is your first challenge. Your second is drawing up your marketing plan. This eBook will show you how to determine your goals, find your voice, target demographics, analyze …
Marketing tactics are the strategic actions that direct the promotion of a product or service to influence specific marketing goals. The tactics section of the digital marketing strategies plan will describe how marketers will implement their strategies, and defines the channels and tools and tactics that will be used. It should define the goal to be achieved …