Tag: Social Media Accounts

Nowadays Millennials and Gen Z are not engaging brands on one single channel. There are multi-channel to meet consumers with the right message at the right time in the right place. In North America, Millennials and Gen Z are most active on Facebook (Millennials: 65.57% vs Gen Z: 43.80%). They are active also on Instagram, Snapchat, Twitter, …

Most businesses are owning websites (71.2%) and social media accounts (67.8%) as marketing assets, while the minority of small business are using other marketing assets like digital ads (27.7%), offline ads (26.4%), landing pages (23.2%) and a blog (21.9%). 10% of the US marketers aren’t using any of the above marketing assets. These rates were observed from a survey directed …

46% of internet users – among 24,219 brand followers adults aged 16-64 in 35 countries there were – follow brands on social media which indicate the importance of the brand existence on social media. Facebook, YouTube and Twitter are at the most used social networks sites by visitors and members ranging rates from 93% to …

More than half of Facebook users watch videos on the platform, while only 20% of Facebook users upload videos to the site, but on Snapchat only a third of users are sharing videos. It worth to be mentioned that, 98% of the Middle East and Africa internet users have watched a video clip or visited …

Facebook is the most popular social media platform in the Arab world region with about 156 million users by early 2017. 34% of them hold more than one Facebook account. This gets a logical rate when it comes to closed social media accounts. Facebook ranks the top with a rate of 22.4%, followed by Twitter …

Among the most engaged of all Twitter accounts, the British video blogger “Dan Howell” grabbed the top of most engaged Twitter accounts in 2016, with over than 3 million of activities. “Ed Sheeran” ranked at the second place, by an increasing rate of 19% than 2015, while “Manchester United” engaging rate decreased with -1%, at the …

There is no doubt that any kind of decisions must be built on accurate data; and social media platforms provide an enormous amount of data that is changing the ways policies are conducted, decisions are taken and day-to-day operations are carried out. Arab Social Media Report 2017 analyzes how social media data along with several survey …

The Internet has transformed communication, entertainment, information-gathering, and education across the globe. However, the scope of change varies widely from country to country – it represents the most important technological development of the millennial generation, the online technology affects the lives of those who use the internet, and how the views & behavior of users …