Geofilters are a fun and creative overlays that added to your Snap capture to share where you are, or what you’re up to. Try creating your own Snapchat geofilter by following the steps below: Design your own geofilter using Photoshop or Snapchat’s templates. Make sure to save all your files as PNG with a transparent …
The third-quarter 2017 report of Snap Inc. revealed widespread weakness throughout its business. Advertising rates dropped by a rate of 60% besides the small growth rate of users. Find out more about the key highlights from Snap’s Q3 2017 earnings: Average daily active users: Achieved about 4.5 million new users to reach 178 million with …
Millennials are the nation’s largest living generation in North America nowadays, but the newcomer’s Gen Z expected to take over 40% of consumers by 2020. To gain deeper insights into the similarities and differences between Gen Z and Millennials, how they engage with brands, their shopping habits, their brand loyalty and their attitudes towards loyalty programs, …
Snapchat is a popular photo-messaging app preferred by Millennials which allow them to take photos, record videos, and send them to friends. In Q1 2017 snap reaches 166 million daily active users (DAUs) with more than 3 billion snaps were made daily. Users are spending on average 30 minutes daily. Snapchat is proving to be …
In the existing time, closing a store should impact the brand awareness in its surrounding area. The majority of shoppers would choose to shop at another brand if there was no physical store near them. It is important to set up a strong relationship with customers in areas surrounding the closed store, to redirect them to shop …
Images are more impactful than text, more memorable, more engaging and more likely to be shared and re-shared. There are well over 3 billion photos shared daily on social media. The fastest growing social media platforms are image-based: Snapchat, Instagram, Pinterest and Tumblr, even the original social networks like twitter and facebook now focus much …
It’s 2017, where social media is a huge part of our daily lives. Changes in social media happen almost daily, with each social network working to increase usage and engagement on its platform every day. For B2B brands and organizations, it’s an easy and effective way to get your message and products out to a …
Social media is one of the most effective communication and advertising channels. Marketers are doing their best to reach the right audience with highly targeted ads on social media, but it’s usually not that easy! Here is a full guide by Udacity to determine which platform is right for your message and your audience. This …