Tag: Smartphones

Since generation-Z Internet users were born into the era of smartphones, they’re more likely to be on their mobile devices than their computers compared to other generations, Gen-Zers are almost entirely dependent on their mobile devices for most daily tasks. From paying bills to banking to managing home security, such simple activities are now conducted …

Human behavior analysis through smartphone devices has been an active field for more than a decade and there are still a lot of key aspects to be addressed with the emergence of smartphones, mobile devices turned into small personal computers, used for all kinds of applications, ranging from communication devices such as (email, text messaging, …

Gaming has long played a prominent role in entertainment both online-and-offline, and gaming communities have expanded significantly. Gaming has now become so mainstream, with 86% of internet users worldwide said they have gamed on at least one device within the past month – going up to 92% among 16-24s. This extensive growth has been driven …

Holiday shopping season is a highly tracked time full of analytics, statistics, behaviors, and trends. AdColony has conducted a new survey investigates the shopping behavior and preferences of consumers in North America, USA and Canada during the 2018 shopping season. The study dug deeper on how mobile device plays a vital role in the buying …

Holiday shopping season is a highly tracked time full of analytics, statistics, behaviors, and trends. AdColony has conducted a new survey investigates the shopping behaviour and preferences of consumers in the United Kingdom during the 2018 holiday shopping season. The study dug deeper on how mobile device plays a vital role in the purchasing journey. …

When thinking about starting a business, think about something you like to do, not just today however for more years to come. Setting up a business could be exciting, but scary simultaneously. Putting up a business is similar to a fog; you will not be able to see what’s ahead of you until it’s before …

Today’s purchasing journey is complex. It’s not just getting persuaded then buy it. Before customers decide to step into any business, they engage with brand or business through a variety of online channels over several days and, for high-value items, maybe longer. GlobalWebIndex in its infographic mapped the online purchase journey in five main phases …

The internet and the adoption of new communication technology have made it possible for consumers to transcend time and place borders. Cross-border e-commerce, which refers to the digital purchasing on foreign sites, is risen steadily among both retailers and consumers. In the same context, PayPal in its 2018 Cross-Border Consumer Research digs into how and …