Tag: Smartphone Consumers

In the Nordics, smartphones have become more widespread than laptops. Owning a smartphone is changing even how Nordic consumers interact with banks, but they have also given life to new ways of payments. This has brought Nordic countries to the rise of mobile wallets, although mobile wallets are not a new phenomenon, in the last …

Nowadays mobile devices have become the most important tool in people’s daily life for communication. Older generation mobile phones did not offer many capabilities to the user more than passive communications, smartphones then came into play and increasingly provided intelligent assistance to the user in their everyday activities. In addition to the mobile operating system …

Mobile applications, or apps, are an increasingly important part of omni-channel retailing. While the adoption and usage of apps for marketing purposes has grown exponentially over the past few years. While mobile web browsing is incredibly popular, apps play an important role in consumers’ mobile experience too. Brands may assume that app users are a …

Mobile, international shopping & store engagement have shown a significant growth over the past few years, 41% of Canadian online shoppers are making purchases via their smartphones. 73% of surveyed online shoppers indicated that they use their smartphones in the store to read the product details, while 71% reported that they use the smartphone in the store to …

Most of the mobile consumers in the US can’t imagine life without a smartphone. 75% of those ages 25 to 34 and 72% of those ages 18 to 24 reported that they “definitely” or “probably” use their phone too much. 89% of respondents indicated that they first looked at their phones within an hour of …

Facebook app ranked the top of most used apps among smartphone users in the US. It’s also the essential app for an average of 37% of smartphone users, most of them (47%) aged 18-34 years old. In general, all Millennials smartphone users are more likely also to stuck with functional apps such as Gmail (34%), …

43% of smartphone users in UAE, KSA, and Egypt said that they like to use their smartphone devices to compare product prices with competitors and 41% use them to pay for their online purchases, while 33% do so to read product reviews. It worth to be mentioned that online shoppers in the Middle East – the …