Nowadays mobile devices have become the most important tool in people’s daily life for communication. Older generation mobile phones did not offer many capabilities to the user more than passive communications, smartphones then came into play and increasingly provided intelligent assistance to the user in their everyday activities. In addition to the mobile operating system …
The latest generation of smartphones comes with a bunch of apps to get users to start, from email and photography to navigation, weather and video-calling services. Take a glance at the most used type of apps by the Arab region smartphone users: Social media applications are the most used type of apps used by Arab smartphone …
Today’s teens are coming of age in an era when smartphone usage pervades daily life. Thus, one cannot understand teens without grasping how smartphones define the ways they get entertainment, communicate with each other. A majority of teens now have a smartphone. Many declare they could not go more than a single day without using …
Mobile applications, or apps, are an increasingly important part of omni-channel retailing. While the adoption and usage of apps for marketing purposes has grown exponentially over the past few years. While mobile web browsing is incredibly popular, apps play an important role in consumers’ mobile experience too. Brands may assume that app users are a …
With over 48,7 millions of the UK population who access the internet in 2018, mobile devices’ consumption continues to grow steadily, with over 39 million of them use mobile devices. A recent study conducted by comScore & UKOM on the UK online users to better understand the online behaviour of them. Data revealed that there …
The continued year over year growth in online shopping has been fueled by new technologies and a new generation of consumers who want greater convenience, value, options and better prices. That affected the online shoppers’ behaviors. In the US, online shoppers are creating a new retail landscape. Find out insights into the US online shoppers’ behaviors …
Facebook app ranked the top of most used apps among smartphone users in the US. It’s also the essential app for an average of 37% of smartphone users, most of them (47%) aged 18-34 years old. In general, all Millennials smartphone users are more likely also to stuck with functional apps such as Gmail (34%), …
Smartphone dominates the usage of other popular devices – such as computers/laptops and tablets – with a rate of 55%. That led to an increase in the use of mobile apps. 28% of mobile users in the US use mobile apps for banking, while 25% use them for travel. On the other side, social media is …