Tag: Search Function

Optimizing websites without first understanding how search engines work is akin to publishing your great novel without first learning how to write. Certainly, a thousand monkeys at typewriters will eventually create something useful, but it’s a lot easier if you know the core elements of a task beforehand. So we must understand how search engines …

The best relationships are built on a foundation of trust, and the relationship between a customer and a brand is no different. To encourage people to part with their money for your product or service, they need to trust that you will follow through on your claims or promises. In other words, your brand needs …