Tag: Search Engines

Globalization has been accelerated by the boom of the internet, with the rise of China’s economy, the 700 million internet users in the forbidden country shall not be neglected by any international brand who wants to achieve global success and enjoy their buying power. Baidu is a very different search engine when compared with Google …

How cryptocurrency holders are discovering brands in a business-to-business context, Cryptocurrency holders are more trend fixated than other investors, which influences how they come across new brands. In absolute terms, search engines, followed by recommendations from colleagues and contacts are the most important sources. This is typical, although cryptocurrency holders’ use of search engines is …

Every day, customers’ ratings and reviews determine your position for customers and search engines. If you aren’t paying attention to this important source of customer feedback, you could be leaving revenue on the table. Many studies show that consumers now trust information from other consumers more than any other source of information, including family members …

Trust has long been considered as an important factor that influences people’s relationship with the channels of news and general information. However, the increase in the volume of information available online, together with the emergence of new tools and services that act as intermediaries and enable interactivity around the news and information, may have changed …

The higher the item price, the more likely consumers were to research costs online before making a purchase. Digital buyers nowadays always check and compare prices online before going to buy luxury products such as electronics and major appliances. Consumers are leveraging Amazon throughout various stages of their buying journeys, from searching to checking prices …

While affluent consumers have been a major driving force shaping the luxury industry over the past years, the influence of this consumer constituency will become even greater going forward, particularly as more affluent consumers will venture beyond their national borders, and account for an even larger portion of spending outside their countries. Affluent consumers perceive …

Tracking organic sessions is one of the most powerful indicators of search engine optimization performance. A month-over-month increase in visitors through search engines shows that the rankings are improving by tracking and measuring it if it is the rankings are the same so improving it is easy as people say in search engine optimization, measurement is …

Running an online business is no joke, particularly when you have to compete with giants like Amazon, which have an endless marketing budget fuelling their advertising. The race to reach the first page of Google search results is robustly competitive. Trying to reach the first page, even with excellent SEO may take months or even …