“Ramadan” just like Christmas has become a season of increased consumerism and shopping. In Turkey, This holy month has its significant impact on retail sales and travel sales too. But what’s the effect of Ramadan on both retail and travel sales, when are the peak sales periods, what are the top performing retail sub-verticals, and …
Facebook is the place where millions of people come to share their Ramadan experiences and find inspiration. And Ramadan time is also a unique opportunity for brands to engage a large audience, drive actions, by acting on the insights and data about the users and their usage of the largest social network, i.e. Facebook. Ground …
Purchasing and spending rates increase dramatically in Ramadan, as Ramadan is the only religious festival in which marketing and advertising activities are carried for a whole month. The following are the top tips for marketers to consider when breaking into the Muslim market during Ramadan: Make sure to produce halal foods, mention the top halal …
The countdown to Ramadan 2018 has begun. Ramadan is less than one month away! Ramadan is the largest advertising moment in MENA For most advertisers, it is the busiest ad season of the year. Actually, the brand’s activities during Ramadan is reflecting on the rest of the year. During Ramadan, the consumer spends increases by 53%. …
Criteo analyzed over than 8 M transactions from 143 retail advertisers based in Indonesia, Malaysia, and Singapore across desktop, smartphones, and tablets. Mobile sales include sales on mobile websites and apps. The baseline used for pre-Ramadan comparisons period was April 2016. Cross-device insights were built by analyzing purchases on week 2 of Ramadan and looking …
Ramadan has become a season of increased consumerism and attention to shopping. Marketers need to understand how to effectively market during this precious month in order to take advantage of many of the opportunities it contains and to avoid Ramadan marketing mistakes that could be costly. To gain insights into the purchasing habits of consumers in …
Via 2,551 online survey respondents in the MENA region in February-March 2017, you can find that 33% of males tend to spend more than females during the holy month of Ramadan, while 21% only tend to spend as his usual, and 7% think that they will decrease their spends & spend less money. On the other …
There are 1.6 billion people celebrates Ramadan or 23% of the world’s population, the middle east is home to 1/5 of the world’s Muslim population or 317 million people. To determine the sales benchmark in Ramadan by analyzing a million transactions from over 100 retail and travel advertisers based in the United Arab Emirates, Bahrain, …