In 2020, COVID-19 made connections with each other in real life hard and almost impossible. However, social media platforms have made that easier to connect online. However, this Ramadan season people will want to come together, whether virtually or socially distanced, to share joy with loved ones. That means we will see the emergence of …
With the Holy Month Ramadan approaching, and with around 1.8 billion Muslims around the globe – which makes about 24% of the world population-. So when it comes to business this is a major segment for marketing their services and goods. Ramadan is more commonly observed in the Middle East and African markets, however, there …
The Ramadan digital marketing season in full swing, it’s just weeks away from now. This holy month is the busiest ad season of the year in MENA region and also some other countries like Indonesia, Singapore, and Malaysia. The standout content that truly engages an audience has the power to drive shopping decisions for the …
Purchasing and spending rates increase dramatically in Ramadan, as Ramadan is the only religious festival in which marketing and advertising activities are carried for a whole month. The following are the top tips for marketers to consider when breaking into the Muslim market during Ramadan: Make sure to produce halal foods, mention the top halal …
As Ramadan approaches; marketers, media planners, and owners in MENA region need to fuel their online marketing efforts with a significant amount of data about the region internet users and their plans, and what they anticipate doing more or less during the holy season of “Ramadan”. Below are some of the key insights based on a recent survey: 54% of users said that …
According to Google internal data, During Ramadan people watches more YouTube, perform more searches and access the internet via mobile devices more frequently than usual, people have significant free time on their hands. The holy month and presents examples of brands successfully seizing the opportunity before Ramadan, during the holy month and around Eid Al …