Indicators
Customer Reviews is The Most Product Feature That Support Digital Shoppers in Online Purchasing Decisions, 2018 | Field Agent
85% of Canadian digital shoppers reported that the customer reviews/rating is the most important product detail page feature that improves their online purchase decisions, while 79% of Australian digital shoppers indicated that the product description is the most important product detail page feature that influences over their online purchasing decisions. 83% of UK digital shoppers assumed that customer reviews/rating …
Indicators
Images & Reviews of Products Are Highly Required by American Online Shoppers, 2017 | BigCommerce & Square
Most of all American shoppers shop from large retailers with a rate of 74% and marketplaces with 54%, followed by 44% do so at webstores and 36% at category-spec. But there are some features that American online shoppers would like to see more from online stores. Images (78%) & reviews of products (69%) and side-by-side …
Indicators
57% of Brand Loyalty Is Affected by the Retailer’s Ignorance of Negative Reviews in US, 2017 | NRF
63% of US shoppers said that they’ll write product reviews. Among those, 73% said that they were more likely to do so when they were satisfied. It means that highly satisfied customers are more likely to write reviews rather than when the experience was negative. But when consumers write negative reviews, more than half (57%) …