68% of teens whose ages between 13-17, in addition to 88% of teens who aged 18-24 are already making online purchases. That’s why Americans teen represent an annual US purchasing power totaled by $44B.
Although most of the women in MENA have an access to the internet and depend on online sources for information when they decide to buy, there is only a rate of 14% of them have purchased a product online and also they prefer cash on delivery as a payment method. UAE has the highest rate …
Only a quarter of online shoppers (24%) leave reviews regularly and 68% leave them from time to time. 71% of online shoppers reported that they would leave a review after a good experience and 52% of them would leave a review after a poor one. It’s important to know that restaurant is most likely to …
More than half of the women in MENA (53%) are seeking information about products before buying them in order to compare between products and find best deals. Iran has the highest rate of informed women shoppers (66%), followed by UAE (58%), KSA (54%) and then Iraq (49%).
Nowadays online shoppers purchase more from international retailers, shop more on smartphones and it’s not surprising that online shoppers’ satisfaction has risen faster for smartphones compared to other devices. These behavioral shifts are driven by rapidly changing the consumers’ preferences, disruptive technologies and impacted by the desire for better prices, unique products, and increased convenience. …
Social media posts affect positively on both Chinese and Americans shoppers when making any online purchase but Chinese are more influenced by these posts. Seeing an image or post of a product or service on social media also affects on online purchasing this product or service (50% for China vs. 25%for US).
Nearly 2 in 3 US teens make purchases online and more than half of them are making purchases on their phones. In terms of product categories US teens prefer to buy online, video games (38%), books (36%) and apparel (33%) ranked at the top of most common products they buy online.
In general, 55% of women in MENA are focusing on quality and brand name, while 45% are focusing on price or offers & promotions. Higher purchasing power in the Gulf countries sometimes lead women to focus more on the quality of product or service and the brand name more than anything else. So, in Gulf, 66% of Saudi women focus …