Indicators
Ease & Effortless Shopping Are the Top 2 Reasons of the Positive Shopping, 2017 | Signal & Digital Ascendant
More than 8 in 10 consumers (82%) indicated that their favorite retail brands which make it easy for them to find products that fit them while shopping in-store or online. Nearly 3 in 4 consumers (73%) said their favorite retailers who make their shopping tour seamless everywhere they interact with them. While 42% of consumers …
Indicators
50% of US Smartphone Users Prefer Online Shopping Because of Hating to Wait in line, 2017 | Euclid
US smartphone users prefer online shopping than physical stores (in-store) because they dislike waiting in line (50%), dislike moving to the stores (34%), and online shopping allows them to check a lot of choices than in a store.
Indicators
43% of US Online Shoppers Searched for Online Coupons in 2016 | Criteo
Searching for online coupons (43%) and comparing prices via mobiles (41%) are the most shoppers’ activities in the United States in 2016. 39% of respondents cited that they’ve made a purchase due to a discount and another 39% have used a retailer’s app during the past 6 months before the survey.
Indicators
86% of Amazon Shoppers Think That Shipping Charges Would Affect Their Purchasing Decision, 2016 | Feedvisor
Faster shipping is one of the main reasons makes Amazon shoppers become prime members. That’s why 60% of Amazon prime members reported that slower shipping affects badly on purchasing decisions and deters them from making a purchase. 41% of non-prime members also indicated that shipping speed is an important factor in their purchasing decisions. On …
Indicators
Apparel Is the Most Common Category Shopped on Phones in US, Oct 2016 | Think With Google
When US smartphone users were asked about their shopping categories which have made done via phones 30 days before the survey, a rate of 70% went to apparel to be the most common category in 2016. Electronics ranked the next with a rate of 51%, followed by skincare & cosmetics (30%), and then groceries (28%).
Indicators
94% of Egyptian Women Are Responsible for Their Household Shopping, 2016 | Ipsos
On average, 8 in 10 of women in MENA are responsible for carrying out shopping for their household as she is the person who understands her family’s needs. Egypt & KSA grabbed the highest rates (94% for Egypt & 93% for KSA). Kuwait ranked the 3rd with a rate of 91%, followed by UAE (89%) …
Researches
Building Consumer Brand Infatuation, 2017 | Signal & Digital Ascendant
The post-purchase consumer behavior is why brands – whether in the retail or travel/hospitality space – needs to continue the communication loop with consumers after purchasing and encourage consumers to provide feedback. Besides putting in place processes which make problems solving quick and painless for consumers to make them return back again and again to …
Indicators
56% of Baby Care Purchases Have Made via a Mobile Device, 2016 | Criteo
US shoppers with children are more likely to use mobile devices for shopping online than desktops or laptops. 56% of baby care, 44% of health & beauty, 43% of home and 40% of grocery purchases of US shoppers have made via a mobile device in 2016.