Tag: Online Shopping

Both retailers and brands are feeling the effects of macroeconomic changes, the growth of e-commerce, and the growing synergy between shopping and technology. It worth to be mentioned that moms are the most coveted consumers in the US market. They’re the decision makers when it comes to almost anything that’s purchased for the family or home. …

This year, the holiday season is in full swing so retailers and brands anticipate a strong turnout from consumers, and they are refining their marketing tactics to grab shopper consideration and drive sales. Honed your marketing strategy with fresh insights into when, where and how US consumers are shopping and what retailers can do to …

Yet another holiday-shopping season is upon, retailers will need to plan ahead for the upcoming 2018 holiday sales season to meet the high expectations of consumers who are demanding convenient, easy and seamless shopping experiences. As we look to holiday 2018, the grass would be greener and the retail industry outlook is positive. For instance, …

Retargeting is growing as an area of marketing spending. With Google search and display being the dominant retargeting tools. Retargeting converts window-shoppers into buyers. Generally, 2% of shoppers convert on the first visit to an online store. Retargeting brings back the other 98%. Retargeting works by keeping track of people who visit your site and …

The way a site presents its products is essential to e-commerce success the product page is one of the key components of turning a visitor into a customer. It’s the simplest and most common goal of any electronic commerce business. Implementing e-commerce conversion strategies are actually effective and drive customers to make those purchases. Take …

Both retailers and consumer behaviour have affected by new technology innovations such as artificial intelligence, voice recognition, virtual reality and the Internet of Things (IoT). This made e-commerce and online shopping in Australia a highly tracked place full of analytics, statistics, behaviors and trends. In this context, a new survey conducted on both Australian online …

It’s clear that the physical store still has a role to play in the retail experience. Although online shoppers admit that shopping in a store is still a major part of their shopping routine. Online shoppers agree that they like to browse online and then go to a store to see, touch and try on …

Using the financial services and electronic payment methods have risen steadily year over year and there are some new ways to pay, but credit, debit and cash are still leading the way in Canada. There is also an increase in the use of mobile payment and person-to-person (P2P) services. Read the below points and gain …