Via 2,551 online survey respondents in the MENA region in February-March 2017, 54% of them tend to spend more money on food and beverages during Ramadan, while only a rate of 3% tends to travel during the holy month, also 5% will spend their money on entertainment.
Clothing and footwear are the most popular categories among European online shoppers with an average of 48% in European Economic Area (EEA), followed by tickets with a rate of 34%, electronics (33%) and books (31%).
Consumers prefer to go to the store – showroom – look at and try the products in case purchasing products such as furniture, homeware, and household appliance. The showroom model is also favorable for differentiated products. This kind of products are difficult to be sold online, by displaying these products in a showroom, skilled and …
A global survey asked nearly 25,000 online shoppers, prefer not to buy the differentiated goods online. Their reasons among the mentioned products: accessories (Jewelry & watches), Clothes (Clothing, shoes or leather goods), Cosmetics (Cosmetics or fragrances) were: “I need to see & touch the product before buying” was the higher reason rate, especially in the …
Fashion, travel and books/music stationery are the most online purchasing categories in 2016, more than half of online buyers have purchased at least one of these products. Nearly 4 in 10 global respondents (38%) said they’ve purchased personal-care and beauty products online, and also about 27% of online buyers said they’ve ordered meal-kit or restaurant …
Among KSA & UAE Millennials, electronics and clothing are the top online categories that online shoppers are shopping for in the second quarter of 2016. The smartphone is a key device used in UAE by Millennials for shopping online. The average spend on the last visit in KSA totaled $2264 million, and that is more …
Clothing or apparel, footwear and accessories come at the top preference categories for cross-border purchase with a rate of 46%, followed by electronics such as computers, tablets, and mobiles with a rate of 29%, then travel and transportation with a rate of 25%.
Looking up for product information always comes at the top of information that consumers search for no matter the category. As its rate is 63% in travel products or services category, 60% in the electronics category, and 54% in beauty and personal care product. Checking or comparing prices and searching for deals, promotions or coupons …