Tag: Online Shoppers

Despite the rise in online shopping, e-commerce still makes up a relatively small percentage of total retail spending. So, retailers need to evolve to continue to draw customers into their stores and to compete with the online retailers opening their own physical outlets. In a try to identify the consumers’ purchasing behavior, purchase drivers, and …

It’s no secret that in 2017 retailers are facing an increasingly challenging marketplace, it’s one of the most competitive environments in decades with the continuing shift in customer preferences towards online shopping, an unforgiving global marketplace that demands unprecedented technological sophistication some retailers are being confronted with threats to their very existence, new kinds of …

The overall engagement of European consumers online is strong and they are willing and able to shop online both domestically and abroad. This points to tremendous growth potential for e-commerce in Europe. To gain insights into the state of e-commerce in over 20 countries across the European Economic Area (EEA), read the points below: 25% …

It’s clear that there are a number of key challenges that face brands if they are to grow in the digital economy, but the upside is huge for those who get it right. via 120 global clients asked about their views of the digital economy and the faced challenges, as they seek to grow and …

Increasingly, everything and everyone is moving online, with nearly 3.5 billion people are using the internet, 7.4 billion mobile-phone subscriptions and 1.79 billion active Facebook users, resulting in more ways to shop and more access to products and services than ever before. In China online retail sales accounted for 12.9% of the total retail purchases …

Looking up for product information always comes at the top of information that consumers search for no matter the category. As its rate is 63% in travel products or services category, 60% in the electronics category, and 54% in beauty and personal care product. Checking or comparing prices and searching for deals, promotions or coupons …

Mobile sales on Black Friday 2016 increased by 50% vs. 2015 in the US, while In China, Singles Day 2016 showed double-digit YOY growth. And in France, more consumers than ever before made online purchases during the big January sales. 13,000+ advertisers & 17,500+ publishers respondents resize the below 6 trends of digital commerce in 2017: …

E-commerce has been rapidly growing and it’s expected to hit $327 billion by 2016, up from $202 billion in 2011. The increase of mobile as a major shopping channel is putting new power into consumers’ hands. Customers are expected to use all channels as though they are a single experience, requiring tight integration across those …