Tag: Online Consumers

Consumers want retail to be fast, simple and efficient. Whether shopping online or in a store, consumers are more likely to visit a retailer because they are looking for something specific rather than just to browse. This is particularly true for bricks-and-mortar. Take a glance at the in-store & online shoppers attitudes: 73% of surveyed in-store …

Augmented reality (AR) is an interactive experience of a real-world environment whereby the objects that reside in the real-world are “augmented” by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory. Augmented reality is experiencing tremendous growth, and many real-world applications are enhancing today’s products and services. Augmented reality is a high priority for …

Inventory visibility, showing your customer what stock you have, how much you have and where you have it. This is a concept that is coming up more and more within the retail industry. But is it really that important? These days customers want certainty and reliability when they shop online. Consumers have is their disappointment …

An email list is a collection of email addresses that a business can create by engaging with potential customers through lead-generating campaigns. Email lists can shrink as members opt out of email subscriptions and grow as the business solicits contact information from website visitors. In fact, consumers are most likely to sign up for email lists from retail sites or deal aggregators. …

Do you know how frequently do consumers in Asia Pacific visit travel sites? How long do the visits last? and Where do heavy users of travel services go online? All these questions and more have been answered in the Comscore’s travel report that focuses on the behavioural patterns of consumers who visit travel sites online …

The internet has radically transformed retail, both how companies sell and how shoppers buy. Groceries are in a class all their own they have characteristics that make them uniquely challenging to sell online. Take a glance at the most primary concerns for shopping groceries online: 69% of surveyed online shoppers indicated that they have quality concerns …

Omni-shoppers are researching online before buying any product. The use of the search engines as their first line of research mean that smaller retailers or manufacturers have the opportunity to really let their SEO shine. 69% of surveyed online shoppers indicated that their first source of information about brands, products or services is the search engines, …

Almost all, 96% of online shoppers in Canada are making their purchases from marketplaces. 32% of Canadian online shoppers research more on a marketplace, while 29% purchase more on a marketplace. Better prices is ranked as the main driver of purchasing from a marketplace instead of a retailer with a rate of 61%, compared to …