Enhancing and attracting online customers is very important to know about their behavior and understand what they require and need. Since online shopping is the new medium of shopping with new demands of consumers. All customers have their own desires and demands for products so that it is very crucial for all online retailers to …
As the world becomes increasingly interconnected, both economically and socially, technology adoption remains one of the defining factors in human progress. There is a noticeable rise over the past years in the percentage of people in the emerging and developing nations who say that they use the internet and own a smartphone. And while people …
Valentine’s Day, one of the most eagerly awaited holidays of the year, is upon us. For many businesses, it’s also the busiest time of the year as the day of love is also the 4th largest spending holiday. Numerous people around the world celebrate Valentine’s Day. In the US alone, 55% of adults made plans to …
After four years of stable e-commerce penetration, it’s the first increase in the percentage of the online population making online purchases in Belgium (74% vs. 76% in 2018). Shoppers spend more and buy more frequently with 59% spent more than 100€. In 2018, Comeos and InSites Consulting have monitored the Belgian e-commerce landscape to better …
The majority of US consumers (84%) plan to spend the same or more this holiday as they did last year. They’re willing to spend an average of $1,250 each this holiday on gifts, travel, and entertainment, an increase of 5% over last year. Read more insights into US consumers’ behavior and how they’ll shop, what …
Consumers are steadily shopping online more than ever. China, Korea, India and the United States are the most active countries. They’re also more likely to shop cross-border than ever. In this context, the “2017 IPC Cross-Border E-Commerce Shopper Survey” sheds the lights on the global trends and drivers shaping cross-border e-commerce in a comprehensive way. …
In 2018, spending by parents during the back-to-college (B2C) shopping season is expected to reach $25.5 billion, or $1,330 per household. In the same context, retailers need to take a closer look at parent planned spending during back-to-college shopping and understand what’s most important to parents when shopping. Consumer Spending on Back-to-College Trends College supplies …
What does Valentine’s Day bring to mind? Sweet messages, red roses, dark chocolate, and a wallet with a few dollars in it… But it’s a core goal for marketers to create a marketing strategy for this day, to achieve a targeted success & a connection between brand and consumer. Discover how to sweeten your sales …