More than half of US teens, surveyed by Pew Research Center, indicated that they spend too much time using their mobile devices, while 41% say they spend too much time on social media. In the other side, two-thirds of parents in the US express concern over their teen’s screen time. Read the below points and …
It’s the dog days of summer and that means parents are starting their annual back-to-school shopping ritual, armed with their checklists from teachers and schools. They go to online stores & in-stores to find supplies and apparel their children needs for the upcoming school year. To better reshape your digital strategies for making the most …
Mobile commerce (mCommerce) in Australia may have begun as a convenient way to shop on-the-go, but has developed quickly into an entertainment experience. Mobile retail has shifted from convenience to entertainment as reading and writing reviews, product research, and virtual try-ons are an enjoyable pastime for many Australians, particularly with younger shoppers. The PayPal mCommerce …
PlayStation, Xbox, Nintendo Wii, and more are all an evidence that the gaming technology has completely transformed into a huge market among players of all ages. The games industry has clear business incentives to take the lead in reshaping the digital media landscape shaded by on-the-go advantage offered by mobiles. Take a quick glance at the …
The increasing number of smartphone users worldwide has led to a tremendous increase in the number of apps that consumers use on their phones. Consumers glued to their mobile devices thanks to the better, smarter handsets, faster connections and enjoyable feature and functions that apps may offer. In the same context, brands should be prepared for …
Voice technology is one of the most attention-grabbing trends of late. It’s most popular in the Asia Pacific and it’s becoming clear that this is a trend which has the potential to reshape entire industry landscapes. Be in the Know of who is using voice technology across devices and on smart speakers, and cut through …
Diwali is the Hindu festival of lights. It’s been the biggest shopping season for Indian consumers, comparable to the holiday shopping period in the run-up to Christmas in the West. Gifts, apparel, jewelry, electronic appliances, lights, and crackers are the most purchased categories during this occasion. To beat the competition and execute quick and effective …
Do you know how frequently do consumers in Asia Pacific visit travel sites? How long do the visits last? and Where do heavy users of travel services go online? All these questions and more have been answered in the Comscore’s travel report that focuses on the behavioural patterns of consumers who visit travel sites online …