Tag: Mobile

By mid of 2018, there were 381 million unique subscribers across the Middle East and North Africa region, accounting for 64% of the population. Despite there is an average of annual subscriber growth of 4% over the last four years, the MENA region remains the second least penetrated region in the world. GSMA Intelligence has …

The craziest shopping weekend of the year is in full swing. But there’s no need to panic. It’s time to get your seasonal email marketing campaigns all wrapped up. Constant Contact has analyzed tens of billions of emails sent and opened around Thanksgiving, Black Friday, Small Business Saturday, and Cyber Monday. Key Findings Showed Tips …

Changes in the digital market move at the speed of light. This makes keeping up with the latest insights into the consumer behaviour a nightmare. Read the UKOM’s UK Digital Market Overview report and get rid of any possible nightmare. Key Findings of the Online Behaviour of the UK Audience: Mobile devices acquire 75% of time …

Europe is the most highly penetrated mobile region in the world. As of year-end 2017, 85% of the European population – 465 million people – subscribed to mobile services just above North America and CIS. The total addressable market for the region’s mobile operators is approaching saturation point, with the largest mobile markets – France …

In Europe, digital advertising is estimated at a €41.9 billion which continues to be driven by video and mobile. Indeed, digital video increased by 21.4% in 2016 to a market value of €3bn and now almost half of the digital video is generated programmatically (46.5%). Find more insights into the status of adoption and buy-side …

PWC has launched the “Retail & Consumer Report 2018” that predicts Ireland to be the fastest growing Eurozone economy over the next 6 years to 2024. The study revealed that less than a third of Irish consumers expect to spend more in 2018 than they did last year. Find out more about the key five …

By the second quarter of 2018, there were 442 million unique mobile subscribers across Latin America and the Caribbean, accounting for 68% of the population. Despite the slowing mobile subscriber growth in recent years, Latin America and the Caribbean still has substantial room for growth. The region will account for 10% of all new subscribers …

Americans carry the internet in their pockets. The smartphone also lives in the pockets of 84% of American consumers. It appears that everyone in the US owns more than one type of “smart” device. Read the below points and be aware of which devices different demographics of the American adults prefer to use and what …