Roughly 7 in 10 – national – internet users in the Middle East region reported that they changed how they use social media due to privacy concerns. So it’s important to know an overview of the media usage in the region, people thoughts and behavior towards online media: Internet penetration in the Middle East has …
The modern marketer must create compelling content for people and search engines alike. Content marketing has become a crucial component of effective SEO and overall digital marketing strategy. So, the 2 Essential Components of Effective Content Marketing for Lead Generation Are: 1. Building a Brand With Unique, Quality Content: A company’s content is its brand …
Status of Telecom Indicators sector in the Sultanate of Oman at the end of the Q3/2016: The total of mobile subscribers reached 6,785,611 million subscribers of inhabitants, with penetration 151% of inhabitants – 4,490.943 – by the end of Q3 2016. The number of t fixed internet service reached 277.976 million subscribers with penetration 48% of the …
Over two-thirds of Saudi smartphone users online for over two hours a day. That made the mobile a true mass media form and offers marketers the reach and frequency of exposure required to build brand awareness. 27% of smartphone users research products or services to buy on their mobile phone and 77% have purchased a …
The total mobile subscribers in Oman has increased in Q3 2016 to reach over 6.7 million subscribers, compared to the number of subscribers in Q2 2016, while the penetration is equaled (151%) in both quarters.
The number of Egyptian mobile subscriptions increased slightly by the end of July – September 2016 to reach 96.26 million, compared to 93.24 million in the same period in 2015. It’s noticed that the number of fixed line subscriptions continues its decrease till it reaches 5.90 million at the end of July – September 2016 …
The number of mobile unique subscribers in Africa reached 557 M by the end of 2015 with penetration 46% and it is expected to reach 725 million in 2020 with 6% average annual growth between 2015 and 2020, that makes Africa the second largest region behind the Asia Pacific. Mobile broadband subscribers in the region …
Social media is one of the biggest opportunities that companies across industries have to connect directly to consumers, it is playing an increasing part of consumers’ lives, and reaching these audiences is a must for marketers. Looking at the average weekly reach of social media among the devices shows the different types of consumers are …