Sub-Saharan Africa region grows faster than any other region; the CAGR – Compound Annual Growth Rate – of 6.1% over the 5 years to 2020 is around 50% higher than the global average. The region also holds 20 million unique mobile subscribers equivalent to a penetration rate of 43% and it’s expected to have more than …
eCommerce is rapidly expanding in developing countries. As more goods and services are traded online, it becomes increasingly important for enterprises to have an online presence. eCommerce is facilitated by improved connectivity and the growing proliferation of mobile devices, social media, and new innovations. At the same time, many developing countries need to overcome various …
Today, mobile traffic exceeds desktop traffic for many of the internet’s top brands, like Google, Facebook & LinkedIn. Many clients struggle with online conversion due to they can’t see the mobile shopper’s complete purchases at the same rate as desktop shoppers do; there are many reasons for this. Below are 10 ways that will allow marketers …
Game of War, Mobile Strike, Candy Crush Saga, Clash Royale and Pokemon Go are the top 5 games among the top 100 freemium games in the United States. Role Playing Games (RPGs) such as “Game of War: Fire Age & War Dragons” hold the majority of the total number of push notifications received by all 100 games. 29% …
Communication is a key part of an operator’s broader relationship with customers for enabling them to interact easily with end-users. Nowadays people are increasingly relying almost entirely on their mobile phones to communicate with others. Check the below insights to study more about the use of traditional mobile operator voice and SMS services across four markets: …
In the US, there are 50% of apps users have paid to download an app. 45% of them pay for downloading an app if it contains the content they want. Another feature such as offering functionality unavailable on free alternatives & ad-free also good motivators to make people pay for downloading apps.
Internet users are increasing in an incredibly way year over the year. Global internet users reached 3.4 billion in 2017 with a flat growth +10%. But also smartphone sales and Internet penetration growth are slowing. The information below represents the most recent data on major internet trends: Internet advertising in the USA is increasing year-over-year. …
With this guide, you’ll learn how to avoid the direct conversion killers and how to stay relevant with your audience, by studying from the top 10 conversion killers, recommendations for engaging with your audience, tips for content design and content generation ideas. The Key 10 Conversion Killers: You’re boring your audience. You’re confusing your audience. …