Tag: Mobile Purchases

In general, any business endeavor requires you to have a good understanding of your customers’ needs and wants. When marketing to Millennials in the USA, 15% of respondents said they stopped purchasing from a brand because the brand “Did not understand them”. So, marketers need to know more than their names, ages and incomes. You need …

Searching for information, purchase a product/service and booking service are more likely to be done on mobile web with rates of 76%, 47% & 45% respectively. On the other side, playing mobile games, contacting with others and listening to music are more likely to be done via mobile apps with rates of 83%, 75% & …

US shoppers with children are more likely to use mobile devices for shopping online than desktops or laptops. 56% of baby care, 44% of health & beauty, 43% of home and 40% of grocery purchases of US shoppers have made via a mobile device in 2016.

Among KSA & UAE Millennials, electronics and clothing are the top online categories that online shoppers are shopping for in the second quarter of 2016. The smartphone is a key device used in UAE by Millennials for shopping online. The average spend on the last visit in KSA totaled $2264 million, and that is more …

The wide penetration of mobile devices around the whole world has made purchasing products and services via mobile devices easier than before. In a way to explore and understand the similarities and differences in consumer purchase and payment activities that take place on mobile devices across 19 countries that participated in the study, read the …