Tag: Mobile Devices

In 2017, the smartphone penetration rate in the US has increased by 5% to record 82% after 77% in 2016. The highest increasing rate occurred among US smartphone users who age 45-54 years old, achieving 82% penetration rate in 2017 after 75% in 2016. But the category aged 18-24 years still has the highest rate …

The cost per install (CPI) for mobile game apps varies from country to country and from platform to platform. Google Play offers the cheapest CPI ever, that does not exceed $0.50. CPI on iOS reaches its peak especially in Qatar ($1.24), UAE ($1.18) and Kuwait ($1.17). Amazon comes in the middle level with costs range …

A recent study conducted by Truecaller revealed that women around the world receive more spam calls than men and also they block 19% more unwanted calls than men. In some countries (e.g. India, Nigeria, Morocco, Kenya, Sri Lanka, Jordan and Ghana) men receive more spam calls than women but women are more likely to take …

The Egyptian mobile market is one of the largest and most dynamic markets in the region. The number of mobile internet users in Egypt estimated at 26.6 million by the end of November 2017, with a decline 7.17% of its annual growth rate. USB modem subscription also witnessed a decline in its annual growth rate …

There are some activities that smartphone users in the US are doing more on their devices. “Adestra” conducted a study to tease out these activities. Data came to show that on an average base, all generations surveyed in the US are using their smartphones for texting; most of them are Baby Boomers – aged 56-67 …

The 5th largest games market in the world in 2017 is the United Kingdom market which holds 32.4 million gamers and spend $4.2 billion this year. It is almost equally between males and females – 52% of gamers in the UK are males most of them aged between 21-35 accounting for 18% of male mobile …

The vast majority of all Gen Zers smartphone users in the US are using iOS and Android operating systems. They are almost equally with a rate of 42.3% for iOS and 41.3% for Android. Gen Zers females are much more preferable to iOS than Android – 46.2% iOS vs. 38.8% -, while Gen Zers males prefer the …

In 2016, there were 2.3 billion smartphone users globally which equal 31% of the total population. At the end of 2016, 2.8 billion smartphones were in use in addition to 260 million tablets. Samsung is the leading smartphone manufacturer with 859 million of all smartphones in use globally with a rate of 31%. Apple ranked …