Online shopping or marketing is the use of technology for better marketing performance. Retailers are devising strategies to meet the demand of online shoppers; they are busy in studying consumer behavior in the field of online shopping. Retailers are continuously studying the factors that influence the consumer’s attitudes and behaviors towards online shopping. Consumer’s attitude …
The new digital era has witnessed a revolution in payments, transforming both how consumers make purchases as well as the opportunities available to retailers. In the same context, E-Wallets and other smartphone methods of payment are gaining market share year-over-year, but in all markets, card and bank transfers are still hugely popular. Read the below …
The majority of internet users surveyed (94%) have access to desktop or laptop, followed by a rate of 80% for smartphones. Tablets come at third place with a rate of 55%, and it is expected to be fewer than 165 million units, down by about 10% from the 182 million units sold in 2016.