Mobile messaging apps are defined as services that provide private one-to-one or one-to-many communication between registered users, where messages and calls are then transmitted via data connections on the mobile web. Most mobile messaging apps are known as over-the-top. OTT messaging is provided by a third party as an alternative over the top of what …
Ramadan the holy month celebrated by around 1.8 billion Muslims worldwide. For app marketers, Ramadan presents thousands of opportunities to catch the attention of high-value users hungry for gifts, travel, recipes, videos, religious content, and much more. The holy Islamic month of Ramadan plays a very significant role in the lives of people in the …
2018 was the biggest year for mobile yet, with 194 billion mobile downloads worldwide in 2018 and a global app downloads exceeded $194 billion in 2018, up 35% from 2016. App Annie, the leading global provider for mobile data and analytics, has released its annual “The State of Mobile in 2019 report” — the most …
Human behavior analysis through smartphone devices has been an active field for more than a decade and there are still a lot of key aspects to be addressed with the emergence of smartphones, mobile devices turned into small personal computers, used for all kinds of applications, ranging from communication devices such as (email, text messaging, …
Headlines around the world continue to discuss the “retail apocalypse,” a phenomenon marked by the decline of traditional retail in the face of digital commerce. It’s tough out there for retailers in 2018. Last year, brick and mortar retailers closed nearly 7,000 stores, and this year, the trend has continued. What’s the culprit behind this …
Zinio is an online newsstand, brings thousands upon thousands of magazines to the people who love them. By paying once for a magazine subscription or single issue, readers can view the content on whatever PC, Mac, tablet, or smartphone they prefer. The Problem: Due to a recent app redesign involving an inevitable server migration, many …
A well-designed mobile app can perform actions much quicker than a mobile website. Apps usually store their data locally on mobile devices, in contrast to websites that generally use web servers. Applications can further save users’ time by storing their preferences and using them to take proactive actions on users’ behalf. Businesses are using mobiles apps to improve their work functionalities. The aim of a …
Mobile has greatly influenced the shopper’s decision journey. Retail apps, which formerly existed only to provide an e-commerce shopping experience on mobile, can now create a more compelling experience for shoppers by adding an in-store experience. Whether it’s to offset the show rooming trend, develop their e-commerce streams, or cultivate customer loyalty, mobile solutions are …